Comment

In early 1972, after many months of planning, Stuart Ash relocated back to Ontario to establish G+A, Toronto. With the onset of this move, an opportunity arose to work with the St. Lawrence Centre, through its then marketing manger, Anthony Alexander. Working from Stuarts apartment, Tiit Telmet was appointed as the studio’s first employee and together they successfully designed the first set of iconic St Lawrence Centre posters for a series of performances, all following a common graphic illustrative direction. Off the back of this success, more work followed for the centre, as well as two new designers joining the design team, Malcolm Waddell and Frank Bzdurreck. This poster was the first in a new series of five performances taking place in late 1972 / early 1973, each set on a common black background with bold Univers titles in red and photographic imagery unique to each event / story.

‘Twelfth Night’ is a romantic comedy written by William Shakespeare, believed to have been written around 1601–1602 as a Twelfth Night’s entertainment for the close of the Christmas season. The play centres on the twins Viola and Sebastian, who are separated in a shipwreck. Viola (who is disguised as Cesario) falls in love with Duke Orsino, who in turn is in love with Countess Olivia. Upon meeting Viola, Countess Olivia falls in love with her thinking she is a man.

This set of posters was featured in an extensive feature on G+A Montreal / Toronto in Communication Arts Magazine in the March/April Issue 1973 shortly after they were completed.

To see more the full series click here

All Archives     Go Back