Canada
Modern
Canada
Modern
Canada
Modern
Canada
Modern
Canada
Modern
Canada
Modern
Canada
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Can
Mod
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CM
Rolph-McNally Road Atlas and Travel Guide
CM204

Archive: CM204

Artifact Type: Road Atlas (Cover only)

Title: Road Atlas and Travel Guide

Year: 1975

Designer: Stuart Ash

Studio: Gottschalk+Ash

Client: Rolph-McNally

 

Size: 214mm X 279mm

Condition: Very Good

 

Collection: Canada Modern Archive

Donation: Kindly gifted by Stuart Ash / Entro Communications

Additional

Archive Repository:

Stuart Ash

Gottschalk+Ash

1975

 

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A combined road atlas and travel guide designed by Stuart Ash for Canadian mapmaker Rolph-McNally. This piece forms part of a complete series of maps and guides covering different regions that were created to capitalize on the anticipated demand by visitors to Montréal’s Summer Olympics in 1976.

 

Taking pride of place on the front cover was a specially designed “Canada’ logotype. The arrows created in each upper case ‘A’ provide a direct link to the purpose of the atlas, i.e. to provide direction and exploration, while also connecting to trees, representing Canada’s natural beauty.

  

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Additional

Archive Repository:

Stuart Ash

Gottschalk+Ash

1975

 

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