Originally established in Ottawa in 1947, the Association canadienne d’éducation de langue française (ACELF), was the first organization to bring together key stakeholders from French-language education across Canada. Their mission was, and still is today, to enable young people to make a significant place for French language and French-speaking culture in their lives.
During a congress convened in Moncton, NB, in August 1970, a pivotal decision was made to introduce a periodical aimed at disseminating information, ideas, and research to the broader Francophone communities throughout Canada. The primary aim of this Journal was to shed light on the intricate challenges encountered by the association within the realms of culture and education. In December of 1971, the very first issue was published.
Design and layout of this piece was handled by Peter Steiner of Montréal-based Gottshalk+Ash, having picked up the project through Michel Plourde, a professor at the University of Montréal and director of the journal. The cover, printed in red and yellow only, features a crop of the numeral 1, incorporating a stylized arrow, geometrically composed from rectangular and circular elements. Inside, printed in black and brown, continues this compositional graphic approach, featuring several north facing arrow arrangements, unique to each section. Typography follows a strict 3 column grid throughout and is set in Univers.
The cover has sadly been rubber stamped by the The Saint-Jean-Baptiste Society (SSJB), an institution in Quebec dedicated to the protection of Quebec francophone interests and to the promotion of Quebec.