In 1979, Anthony Goodhoofd (ex-Gottschalk+Ash) and Glenn Fretz (ex-Norman B Hathaway / Paul Arthur) came together to form a partnership, independent of their respective design practices. Based loosely on the principle of ‘the whole being greater than the sum of its parts’, they combined their individual skillsets to offer a more comprehensive communications and design service.

This simple, but visually striking accordion-folded mailer, was designed as an interesting typographic response to their extraordinarily long name (particularly as the ‘/’ connected the two surnames to form one continuous wordmark). Printed 1-colour, to 1-side (1+0) in dark brown, this folded piece could be inserted into a #10 envelope, whilst also functioning when displayed upright on any flat surface.